What Is Blum (BLUM) and How Does It Work?
Blum (BLUM) is the native utility token of the Blum crypto exchange ecosystem, a next-generation platform that operates directly within Telegram. It combines the functionality of a centralized exchange (CEX) with the flexibility of a decentralized exchange (
DEX), enabling users to trade crypto assets, access AI-driven tools, and participate in token launches via Memepad, all from a
Telegram mini app or web interface.
The BLUM token powers this ecosystem by providing discounts on
trading fees, access to premium tools, and future governance rights. It also plays a key role in user engagement through
airdrops, point rewards, referral bonuses, and token campaigns. With a focus on accessibility, speed, and community incentives, Blum aims to bring the next billion users into crypto via
social-first trading.
How Blum Works
1. Hybrid Trading Model: Combines ultra-fast, off-chain order matching (for low latency) with secure on-chain settlement on TON.
2. Gamified Point System: Users earn Blum Points via “Drop”, “Farm”, tasks, and referrals inside Telegram. These points contributed toward TGE eligibility and token claims.
4. Telegram-First UX: All interactions, including gamification, trading,
wallet management, and launchpad, are completed within Telegram’s mini-app, requiring no extra downloads.
When Was Blum Telegram Mini-App Launched?
Blum was founded in April 2024 by former Binance executives Gleb Kostarev and Vladimir Smerkarev, with contributions from Vladimir Maslyakov and Igor Pugachevsky. Headquartered in Dubai, it quickly gained attention as a gamified, user-centric Telegram mini-app that combines centralized order matching with blockchain settlement. The platform launched on April 19, 2024, initially as invite-only, onboarding 100,000 users within two hours and reaching 1 million the next day.
By May 2024, Blum introduced engaging features like the "Drop Game," "Farm," and referral "Tribes," and, following a $5M funding round in July 2024, the public launch was made official. Additionally, in March 2024, Blum was selected by Binance Labs' Most Valuable Builder (MVB) accelerator for mentorship and infrastructure support.
Blum Roadmap Highlights
1. Q2–Q4 2024
• Expanded mini-app features: Balances overview, self-custody wallets, token swaps, leaderboards, and
Memepad launchpad.
• Rolled out MPC wallet,
perpetual futures, and plans for mobile/web apps.
2. Early 2025
• Continued ton-focused expansion influenced by Telegram’s TON mini-app mandate: integration with
TON wallets, deeper TON-based launchpad, and Telegram-native trading bot enhancements.
• Further roll-outs: trading terminal, AI copilot, TON-based token support, and enhanced
trading bot experience.
3. June 2025
• June 7, 2025: Snapshot for TGE eligibility after adjusting farming and point requirements.
• June 27, 2025: Official Token Generation Event (TGE) and DEX listing took place directly within Telegram mini-app (no initial CEX support).
What Is the BLUM Token Utility?
The BLUM token is the native utility token of the Blum ecosystem, designed to power its Telegram-native crypto platform. Totalling a fixed supply of 1 billion BLUM, it serves multiple functions:
staking and farming for passive income; unlocking fee discounts; granting early or exclusive access to new memecoin launches via Memepad and Launchpad; and fueling community incentives like airdrops, referral rewards, and gamified engagement through Blum Points.
After the Token Generation Event (TGE), Blum (BLUM) was officially listed on BingX Spot in the Innovation Zone on June 27, 2025, at 10:00 (UTC+0). To trade BLUM, deposit
USDT or BLUM tokens via the
TON network starting from 03:00 (UTC+0) on the same day. Then, navigate to the
BLUM/USDT trading pair on the
BingX Spot Market to place your buy or sell orders using
Market or Limit options. Traders can also explore advanced features like
grid trading,
copy trading, and
risk-managed tools post-listing to execute their strategies efficiently. Please note that withdrawals open on June 29, 2025, at 10:00 (UTC+0), and trading is subject to the Innovation Zone’s higher volatility risk, so please verify token details and trade with caution.
What Is Blum Tokenomics?
The
total supply of BLUM is capped at 1 billion tokens, with a heavy focus on empowering the community and supporting ecosystem growth, rather than early investor distribution. The allocation breakdown is:
1. 20% Community – for airdrops, Drop Game players, Memepad users, referrals, and other engagement campaigns; 30% unlocked at TGE, with the remainder vesting over 6 months
2. 20% Ecosystem Growth – funding
liquidity, dev grants, integrations; 19% unlocked at TGE, the rest vesting linearly over 48 months
3. 28.08% Treasury – reserved for product development,
audits, legal, and operational reserves; 10% unlocked at TGE, the rest over 48 months
4. 16.11% Contributors – team allocations with a 12-month cliff and 24-month vesting, no tokens unlocked at TGE
5. 15.81% Strategic Investors – infrastructure partners and investors with a 9-month cliff and 18-month vesting, no TGE unlocks.
How to Claim Blum Airdrop
Here’s how the
Blum airdrop and token claiming process works, including how Blum Points convert to BLUM tokens:
1. Earn Blum Points (BP) – Accumulate BP by:
• Daily check-ins and “Drop Game” plays
• Completing tasks in “Earn” section
• Referring friends
• Participating in Memepad trading and using the Blum trading bot
2. Snapshot date – Ensure you have enough BP by the snapshot (June 7, 2025), which determines eligibility for the airdrop.
3. Connect a TON-compatible wallet – Link via the Telegram mini‑app (e.g., MetaMask, Trust Wallet) to receive tokens.
4. Claim after TGE – Soon after the June 27, 2025 TGE event, go to the “Airdrop” tab to claim your tokens. You’ll automatically receive the unlocked portions; unclaimed tokens may be burned.
What Blockchain Network Does Blum Operate on?
Blum operates on a hybrid, multi-chain model that combines the speed of off-chain
order books with the security and transparency of on-chain settlements. While orders are matched off-chain to ensure low latency execution, final transactions are settled across supported blockchains, including
Ethereum,
BNB Smart Chain,
Solana, TON, and more than 30 others, giving users broad, seamless access without needing to switch networks.
What Wallets Store BLUM Tokens?
If you trade BLUM on the BingX exchange, your tokens are automatically stored in your BingX spot wallet, secured by BingX’s infrastructure and protected with features like
proof-of-reserves and
KYC. Your holdings will appear in your “Assets” section alongside your other tokens, making it easy to buy, sell, stake, or use BLUM within the exchange ecosystem.
For users who prefer full control, BLUM tokens can be held in external wallets. Inside the Blum Telegram mini-app, you can use the built-in MPC wallet, which doesn’t hold your
private keys directly, or connect to TON-compatible wallets such as
Tonkeeper, MyTonWallet, or
Ledger, depending on support. Some platforms also allow claiming BLUM via wallets like MetaMask or Trust Wallet through TON connections.
Is Blum Legit or Safe?
Blum is widely regarded as a legitimate and secure project, backed by notable investors and industry partners. It has garnered strong support from Binance Labs, with its CEO speaking at Binance Blockchain Week, an endorsement of its credibility and commitment. The project has also secured $5 million in pre-seed and seed funding from heavyweights like gumi Cryptos Capital, OKX Ventures, Spartan Group, and Wintermute, reinforcing its financial stability and long-term development goals. Moreover, professional reviews consistently note that Blum employs robust security mechanisms, including token verification checks, hybrid CEX/DEX architecture, MPC wallet integration, and strong community engagement, further affirming that it operates with transparency and reliability.
Is Blum (BLUM) a Good Investment?
BLUM stands out due to its massive user base and Telegram-native positioning, having already attracted over 90 million users, which provides strong network effects as the platform evolves into a hybrid exchange/launchpad on TON, Ethereum, Solana, and BNB Chain. Its successful pre-TGE snapshot and migration to a TON-centric model have drawn investor confidence, supported by a clear roadmap featuring a Telegram trading terminal, TON ecosystem expansion,
AI-driven tools, and strategic exchange listings like BingX, signaling real utility and adoption potential. This combination of strong token utility, engaged community, and favorable medium-term forecasts makes BLUM an attractive option for investors seeking a high-risk, high-reward crypto position.