Snap reports Q2 revenue of about $1.6 billion as ad sales rise 9% and other revenue jumps 85%
Snap Inc. reported 2024 second-quarter results showing daily global active users up 10 million quarter over quarter and total revenue of about $1.6 billion, up 19% year over year. Advertising revenue increased 9% from a year earlier, while other revenue including Snapchat+ subscriptions rose 85% to $316 million. Fewer than 3% of monthly active users are paying subscribers, even as the company pointed to improving monetization and advertiser momentum.